Everything you need to know about Digital Product Passports, the ESPR regulation and Transpareo.
A Digital Product Passport is a standardised, electronic data record that holds all relevant information about a product - from material composition through origin to recycling instructions. The DPP is made accessible via a QR code on the product and is part of the EU regulation for sustainable products (ESPR).
In principle every company that sells physical products in the EU or imports them into the EU - the only exceptions are a few categories such as food, animal feed, live animals and medicinal products. The obligation is introduced category by category; the exact dates are set by the EU in individual legal acts:
Four things:
Right away. After signing up you have access to the platform. You import your product data via Excel or CSV, configure your branding and publish your first DPPs - typically less than a day passes from creating the account to the first published product passport.
Especially then. The EU register is currently being built, and the DPP obligation only takes effect step by step from 2027. That time is your head-start: whoever begins now structures their product and component data calmly, instead of later under deadline pressure.
With Transpareo you build your product inventory in a clear, standardised structure from the outset. Your data remains yours at all times: you export it as CSV, XLSX, JSON-LD or SQL, connect it to your systems via the REST API and manage it with tools you control yourself. When the register opens, your data is already organised and ready to publish - you are not starting from scratch.
Why digitising product data is the real effort - and pays off immediately - is something you can read in The DPP forces digitisation.
Transpareo translates all product data automatically via AI into 39 languages, including all 24 official EU languages. The translation is included in your plan - no additional cost. Consumers see the DPP automatically in their browser language.
The GS1 Digital Link is an international standard that links a product URL to the GTIN - the number behind the classic barcode on retail products. Instead of a proprietary QR code, the DPP thus contains a standardised URL that can be resolved by any GS1-compatible system.
Not every product has or needs such a code. If you already use GTINs, Transpareo integrates them into the URL automatically. If not, Transpareo assigns its own unique identifier - a GS1 code or GTIN is not a prerequisite for getting started.
Yes. Transpareo offers a full REST API for bidirectional data exchange. You can create products and components programmatically, synchronise DPP data from your ERP or PIM, export analytics data into your CRM or data warehouse and integrate data via JSON.
The API documentation is available after signing up.
Transpareo supports Excel (.xlsx), CSV and JSON for data import. You can upload existing product catalogues directly. The system recognises the column structure automatically and maps the fields onto the DPP data structure. For complex integrations the REST API is available.
You connect your own domain (e.g. dpp.yourcompany.ch) via a DNS entry. After that you configure your logo, your colours and your company name yourself, quite simply, in the platform. Your customers see exclusively your branding - no reference to Transpareo.
All data is hosted in European data centres (located in Germany). The hosting is ISO 27001-certified and GDPR-compliant. Every customer gets an isolated data environment. Backups are encrypted and stored in a separate data centre.
With Bring Your Own Key (BYOK) you run your own signing endpoint - the private key never leaves your infrastructure and is at no point held by Transpareo. Transpareo merely adds an independent counter-signature, so that every DPP version carries two separate authorities. The associated public keys are published per issuer under /.well-known/dpp-keys/ and can thus be verified by any third party.
Transpareo offers plans for every company size - from small businesses to large corporations. All plans include white-label branding, AI translation, lead generation, analytics and API access. Larger companies in particular appreciate that one account can run several brands: for each brand or subsidiary you create a separate workspace with its own domain and its own branding - billed together. You will find the current plans and prices transparently on the registration page - no hidden costs.
Yes. Every plan includes an 8-day free trial with the full range of features. No credit card required. After the trial you decide whether to continue the subscription.
Yes. We make access to Transpareo available free of charge to social organisations, schools and universities - so that they too can document products transparently and work with real Digital Product Passports in teaching. Write to us briefly about what you are committed to, and we will cover the usage fee.
Yes. You have two options: within one account you run several brands under one roof - one separate workspace per brand with its own domain and its own branding, billed together. Alternatively you register several independent Transpareo sites - each with its own branding, its own domain and its own plan. The latter is ideal if you want to keep different industry sectors strictly separate.
Yes - and this matters to us: we tie no one to Transpareo. The term is always one month; you cancel at any time to the end of the current billing period, with no minimum term and no notice period. Even when leaving you lose nothing: before cancelling you export all your data completely via API or CSV. Whoever stays with us should do so because Transpareo convinces them - not because a contract holds them.
Payments are made via Stripe - credit card (Visa, Mastercard, American Express), SEPA direct debit, Apple Pay and Google Pay. On conclusion of the contract or monthly renewal an invoice is issued automatically and settled immediately via Stripe.
Transpareo is aimed exclusively at business customers (B2B). There are no additional charges for traffic, storage or visitors; the plans assume fair use within the scope of the respective plan category.
Swiss and Liechtenstein customers: prices include 8.1% VAT. EU customers with a valid VAT ID: reverse charge, invoice net. Customers outside Switzerland, Liechtenstein and the EU: invoice net, taxation is carried out by the customer in the country of receipt.
Yes. Transpareo is continuously adapted to the EU delegated acts. The platform supports all currently defined DPP data fields and is extended automatically when new requirements arise. You do not have to worry about technical compliance - Transpareo takes care of it.
Yes. Transpareo is fully GDPR-compliant. All personal data (e.g. from lead generation) is processed and stored in European data centres. We provide a data processing agreement (DPA) and support you in fulfilling your data protection obligations.
That depends on your industry and product category. In general, the mandatory data comprises:
Transpareo provides industry-specific templates that cover all mandatory fields.
The EU regulation provides for sanctions that are set by the member states. These can include fines, sales and import bans as well as the recall of non-compliant products. The exact sanctions vary by member state and are currently being specified. Early preparation is therefore advisable.
Yes. Although the DPP obligation primarily concerns the EU market, you can use Transpareo for other markets too. The Digital Product Passport is an excellent marketing tool, independent of regulatory requirements. In addition, the USA, the UK and further countries are working on similar regulations. More on this: one DPP for the EU and China.
As of June 2026 not yet - the European Commission has not yet opened the admission procedure for the official list of DPP service providers (Article 2 Number 32 of EU Regulation 2024/1781). Transpareo will submit an application as soon as the procedure is published; we are already preparing the application documents accordingly.
The listing is the Commission’s responsibility and cannot be guaranteed. Regardless of this, the platform function remains fully usable: you create, publish and manage DPPs as usual. The official registration in the Commission register would - should our application not go through - have to be carried out by you yourself or via another listed provider. Your data and your DPP URLs remain unaffected by this.
Market surveillance and inspection authorities receive their own read key, limited to specified manufacturers, separate from your own API keys. Every access is logged in an audit log. The DPP URLs remain stable - even if you, as the manufacturer, cancel your contract: the immutable Vault copy of every DPP version survives the cancellation and remains reachable for authorities via their own read key.
Even our ownership structure is designed for the long term: 51 per cent of Transpareo AG is held by the non-profit Transpareo Foundation in Liechtenstein. A foundation cannot sell off its assets - the majority of the company can therefore never change owner, and the long-term continued existence of Transpareo is structurally secured.
The DPP obligation affects you as a manufacturer over ten years and more. And even in the unlikely event that Transpareo were one day to no longer exist, your DPPs survive - four concrete building blocks ensure this:
Our team is happy to advise you personally. Write to us or arrange a demo.